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UGC Creator · Based in North Wales, UK

IddonJones

Trend-led, conversion-driven UGC for global brands.

Headshot of Iddon Jones, UGC creator, smiling in a black T-shirt
Iddon JonesNorth Wales

01 — Clients

Brands I'veworked with

Brands that have trusted me to tell their story on camera.


  • 01Playad
    Playad logo
  • 02The Black Stuff
    The Black Stuff logo
  • 03Ssemble
    Ssemble logo
  • 04Abler
    Abler logo

I create scroll-native videos that feel like a friend's recommendation — content that stops the scroll and drives results.


02 — Work

Selectedprojects

Tap any video to watch with sound.


  • Abler logo
  • Playad logo
  • Ssemble logo
  • The Black Stuff logo

UGC Examples

  • Abercrombie & Fitch logo
  • Ray-Ban logo
  • Opulize logo
  • ChatGPT logo
  • Natures Aid logo

03 — Process

How itworks

A simple process, with videos delivered fast.


  1. 01Day 1

    Brief

    You send the product, audience and goal. I reply within 24 hours with questions and first ideas.

  2. 02Days 1–2

    Hooks & script

    Scroll-stopping hook options and a script that sounds like a real person, not an ad. You approve before I film.

  3. 03Days 2–5

    Film & edit

    Shot natively for TikTok and Reels, then edited with captions, pacing and on-screen text.

  4. 04Days 5–7

    Delivery in 5–7 days

    Final videos delivered captioned and ready to post, or to run as paid ads.

04 — Reviews

What brandsare saying

Real words from the teams I've made content for.


  • Iddon completed our full 10-day UGC trial for Playad and was one of the most reliable creators we worked with. Every video came in on time, captioned, and ready to post, and he nailed every format we gave him (hook + demo, talking head, walkthrough) without needing a second pass. Quality was consistently on point: clean delivery, clear hooks, and he clearly understood the product instead of just reading a script. Communication was fast and professional, and he's proactive about asking the right questions. Any brand looking for a UGC creator who actually shows up and delivers would be lucky to have him. Would work with him again anytime.


    Aidan Park

    Playad.ai

  • Iddon delivered the videos very quickly, and the quality was excellent. Great work and a smooth collaboration!


    Sarah

    Abler

05 — About

Hey,I'm Iddon

The person behind the camera, and the strategy behind the content.


Iddon Jones smiling in a white cap at a caféNorth Wales, UK

A creator first, a strategist always.

I'm Iddon, a UGC creator based in North Wales, UK. I make short-form video for brands that want content to feel real, not like an advert, and I've created for Playad, The Black Stuff, Ssemble and Abler.

I specialise in hook-led TikToks and Reels: videos that feel native to the feed, hold attention past the first second and give viewers a reason to act. Every concept starts with a clear hook, a genuine use case and a strong call to action.


Services

  • UGC for paid ads
  • Hook-led TikTok / Reels
  • POV & trend-based content
  • Organic brand content
  • Product demos & reviews
  • Whitelisting / partnerships

Let's make something

Got a brief?

Tell me about your brand, your product and what you need. I reply to every enquiry within 24 hours with ideas, rates and availability.

contact@iddonjones.com